What are the fastest growing brands on TikTok? (2023)

What are the fastest growing brands on TikTok?

In July 2021, Adult Swim –the programming block showed on Cartoon Network at night and targeting adult audiences– was the fastest growing brand on TikTok. The number of mentions of the brand has increased by 1,787.5 percent compared to the number of mentions reported in June 2021.

Most popular brands on TikTok 2022, by number of followers

In 2022, TikTok's own brand was the most popular brand on its platform, gathering roughly 62 million followers. Netflix and NBA ranked second and third with approximately 23 million and 15 million followers on the social media platform, respectively.

The most followed brand account on TikTok is Flighthouse running one of the successful TikTok campaigns. It has over 30 million followers, and it specializes in producing viral social media content, especially on TikTok.

TikTok - a video-based social media platform - was the fastest growing brand worldwide in 2022, with a brand value growth rate of 215 percent. Snapchat ranked second with a growth rate of 184 percent, followed by Kakao with a growth rate of 161 percent.

Brand #1 – NBA

If there's one brand that jumped on TikTok right from the start and has been uploading great content ever since, it's the NBA. Currently counting more than 11.6 million followers, the NBA has a dedicated team of several employees working on its TikTok strategy.

What are the best niches on TikTok?

Xeela. With an estimated growth rate of 10.56% over the last 6 months, Ilya Fedorovich's Xeela Fitness is tied for first as the fastest growing creator brand.

TikTok and Reddit are the only two on this list of the fastest-growing social media platforms in the US that saw growth increase by more than 10% in 2021. The third fastest-growing social network is LinkedIn. In 2021, the professional networking platform saw a 4.2% increase in the number of users.

All channels have seen an increase, however, unsurprisingly it is TikTok that takes the crown of the fastest growing social media channel in 2022. Of the 3,000 participants, 40% state that they plan to use TikTok in 2022 as part of their social media strategy.

Usage. As of November 2021, TikTok is the 7th largest social media network with over 1 billion active users. The app's owner, Bytedance, is rated the highest-valued startup in the world. Tiktok sees over 50 million daily users in the United States alone but that only represents about 5% of all Tiktok users.

The most-followed individual on the platform is Khaby Lame, with over 153 million followers. He surpassed the previous most-followed account, Charli D'Amelio, on 22 June 2022.

Wunderman Thompson Reveals World's most Inspiring Brands for 2022. Google, Apple, Samsung, and Amazon are the most inspiring brands in the world, according to Wunderman Thompson's 'Inspire Score: Top 100 2022'.

With stars like Charli D'Amelio, Bella Poarch, and Addison Rae reaching hundreds of millions of followers, TikTok is home to many famous faces. Here are the top 20 most-followed people on TikTok in January 2023.

What content is most likely to go viral?

TikTok's competitors include Clash, Triller, Dubsmash, Instagram, Byte, Funimate, Lomotif, Cheez, Vigo Video, KWAI, Likee, Firework, and VideoShow. While the platform has seen astronomical growth since coming onto the scene in 2018, social media platforms come and go all the time.

The Celine Dion lip-syncing challenge is one of the most popular trends that has carried on from 2021 to 2022.

How do I increase TikTok sales?

The short answer: After analysing 100,000 TikTok posts to find the best time to post on TikTok, the influencer marketing hub's average best time reports reveal that: The best days to post on TikTok are Tuesday, Thursday, and Friday. The best times to post on TikTok are between 6 am to 10 am and 7 pm to 11 pm.

The most-liked video on TikTok, with over 60 million likes, was uploaded by Bella Poarch and features her lip-syncing and bobbing her head to the song "Sophie Aspin Send" (also known as "M to the B") by Millie B.

“Viral marketing is a sales technique that involves organic or word-of-mouth information about a product or service to spread at an ever-increasing rate.” Marketing is labeled “viral” when it hits the stage that it is shared by the wider population rather than just the brand's target market.

How do I find TikTok niches?

People looking for content in niches share a passion or interest. And one of the best ways to find them is by doing a hashtag search. Type a keyword, hobby, or topic into the search bar. Look at how many views different TikTok hashtags get and how they're being used in conversations.

Most talked about brands on TikTok worldwide 2021

Netflix was the most talked about brand on TikTok in 2021, with 4.56 thousand influencers mentioning it.

Tik tokers earn around 2 to 4 cents per 1,000 views. This translates to an earning between $20 to $40 once your video has gained 1 million views. A viral video with 10 million views costs around $200 to $400 from the creator's fund.

To start making money on TikTok:

You must have a minimum of 10,000 followers. Your videos must have 100,000 video views in the past 30 days. Your account must adhere to the TikTok Community Guidelines and terms of service.

Of all the tips for TikTok, making the most of viral sounds, memes, challenges, video ideas and trending hashtags is likely to have the biggest effect on your visibility.

Summing Up — Know My Verdict. Earning money through TikTok is not as easy as on other social media platforms. Moreover, you can earn passive income by making TikTok videos, but you have to follow the other paths to earn huge money. You can make $100-$500 if you consistently make your videos go viral on TikTok.

Generally, posts with 100,000+ likes or views and 1,000+ comments are considered to be viral. However, the term 'viral' is subjective and can mean different things to different brands. For example, you might consider a post to go viral if it crosses 10,000 views.

TikTok serves a vital chance for luxury brands to connect with younger audiences. Between influencer campaigns, live content, and paid advertising on TikTok, your luxury brand can capitalize on this opportunity while enhancing your video strategy with other digital marketing efforts.

What is marketing that has gone viral?

Viral Marketing is a business strategy that uses a social media platform to promote a product or service. In other words, it is a digital marketing strategy that tries to convince the customer to become a brand advocate of the existing products/services.

TikTok marketing is the process of promoting a brand, products and or services to consumers on TikTok. Common TikTok marketing strategies include the creation of trend-driven organic content, using popular hashtags, and incorporating TikTok influencers into promotional campaigns.